Texas ranks 31st of 51 states and D.C. for market research analysts and marketing specialists pay, trailing top-paying Delaware ($98,650) by $33,750 — a 52% gap.
Market Research Analysts and Marketing Specialists are less concentrated in Texas than the U.S. average — a location quotient of 0.79 means the occupation's share of local jobs is 1.27× below the national share.
Texas employs roughly 7.1% of all market research analysts and marketing specialists in the country (61,200 workers).
Salary Range: 10th to 90th Percentile
Full Percentile Breakdown
| Percentile | Annual Wage | Hourly Wage |
|---|---|---|
| 10th percentile (entry-level) | $36,460 | $17.53 |
| 25th percentile | $49,620 | $23.86 |
| 50th percentile (median) | $64,900 | $31.20 |
| 75th percentile | $92,850 | $44.64 |
| 90th percentile (top earners) | $129,650 | $62.33 |
| Mean (average) | $75,210 | $36.16 |
How Texas Compares
| State | Median Annual | vs. Texas |
|---|---|---|
| Texas (current) | $64,900 | n/a |
| Delaware | $98,650 | +52% |
| Washington | $94,300 | +45% |
| Massachusetts | $93,430 | +44% |
| California | $92,770 | +43% |
| New York | $91,840 | +42% |
| New Jersey | $85,190 | +31% |
| District of Columbia | $83,340 | +28% |
| Oregon | $82,600 | +27% |
Showing top-paying states with available data. View all states →
Related Occupations in Texas
| Occupation | Median Annual | Employment |
|---|---|---|
| Librarians and Media Collections Specialists | $64,910 | 9,430 |
| First-Line Supervisors of Production and Operating Workers | $65,190 | 58,900 |
| Human Resources Specialists | $64,560 | 85,580 |
| Chemical Technicians | $64,520 | 6,510 |
| Computer Network Support Specialists | $64,440 | 12,730 |
| First-Line Supervisors of Office and Administrative Support Workers | $64,320 | 172,150 |
Frequently Asked Questions
What is the average Market Research Analysts and Marketing Specialists salary in Texas?
The mean market research analysts and marketing specialists salary in Texas is $75,210 per year. The median (middle) salary is $64,900 per year.
What is the starting salary for a Market Research Analysts and Marketing Specialists in Texas?
Entry-level market research analysts and marketing specialistss (10th percentile) in Texas typically earn around $36,460 per year. Workers at the 25th percentile earn approximately $49,620 per year.
What is the highest Market Research Analysts and Marketing Specialists salary in Texas?
Top earners (90th percentile) in this occupation in Texas make approximately $129,650 per year. Those in the 75th percentile earn around $92,850 per year.
How does the Texas Market Research Analysts and Marketing Specialists salary compare to the national average?
The median market research analysts and marketing specialists salary in Texas is $64,900, which is -16% below national average of $76,950.