California ranks 2nd of 48 states and D.C. for marketing managers pay, trailing top-paying Massachusetts ($192,480) by $14,320 — a 8% gap.
Marketing Managers are more concentrated in California than the U.S. average — a location quotient of 1.25 means the occupation's share of local jobs is 1.25× the national share.
California employs roughly 14.6% of all marketing managers in the country (56,300 workers).
Salary Range: 10th to 90th Percentile
Full Percentile Breakdown
| Percentile | Annual Wage | Hourly Wage |
|---|---|---|
| 10th percentile (entry-level) | $97,890 | $47.06 |
| 25th percentile | $131,140 | $63.05 |
| 50th percentile (median) | $178,160 | $85.66 |
| 75th percentile | N/A | N/A |
| 90th percentile (top earners) | N/A | N/A |
| Mean (average) | $206,150 | $99.11 |
How California Compares
| State | Median Annual | vs. California |
|---|---|---|
| California (current) | $178,160 | n/a |
| Massachusetts | $192,480 | +8% |
| Virginia | $177,250 | -1% |
| Colorado | $173,390 | -3% |
| New Jersey | $173,310 | -3% |
| New York | $172,590 | -3% |
| Rhode Island | $171,250 | -4% |
| Washington | $168,800 | -5% |
| District of Columbia | $168,080 | -6% |
Showing top-paying states with available data. View all states →
Related Occupations in California
| Occupation | Median Annual | Employment |
|---|---|---|
| Dentists, General | $178,540 | 14,760 |
| Computer Hardware Engineers | $179,880 | 24,200 |
| Financial Managers | $174,920 | 96,860 |
| Software Developers | $170,910 | 292,630 |
| Managers, All Other | $170,740 | 103,510 |
| Human Resources Managers | $169,140 | 27,680 |
Frequently Asked Questions
What is the average Marketing Managers salary in California?
The mean marketing managers salary in California is $206,150 per year. The median (middle) salary is $178,160 per year.
What is the starting salary for a Marketing Managers in California?
Entry-level marketing managerss (10th percentile) in California typically earn around $97,890 per year. Workers at the 25th percentile earn approximately $131,140 per year.
What is the highest Marketing Managers salary in California?
Top earners (90th percentile) in this occupation in California make approximately N/A per year. Those in the 75th percentile earn around N/A per year.
How does the California Marketing Managers salary compare to the national average?
The median marketing managers salary in California is $178,160, which is +11% above national average of $161,030.